Marketing

Regulatory Environment

The regulatory environment which governs food labeling in Canada and the United States, especially as it relates to carbohydrates and glycemic index information, is rapidly evolving. While food manufacturers must ensure that they are in compliance with any and all applicable labeling regulations and legislation, there are ways in which it is permissible to promote the GI as part of an overall marketing strategy.

Please feel free to discuss the current regulatory status with us.

Our Director of Business Development, Katherine Corbett, is knowledgeable about the current status of food labeling legislation relating to the glycemic index in North America. Discussions with Health Canada and the FDA are ongoing, and we anticipate emerging clarity with permitted marketing strategies around carbohydrates and the glycemic index in each market.

Globally, however, a number of glycemic index labeling programs have launched, especially in Australia and the UK. The success of these various programs will no doubt support positive outcomes in North American regulations, too.